Social media campaign part-2 - Make Money Online

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Wednesday, August 24, 2016

Social media campaign part-2


Welcome to my Social media campaign part-2. Comments have specialized in optimizing advertising campaigns on social networks and with a clear vocation towards achieving team results. We endorse our knowledge of the environment and the use of a proprietary technology with which we can know the cost per record.
Social ads are one of the most used tools for increasing a community in social media. In addition, social ads can serve to channel traffic social network to a website or the advertiser, making it a particularly useful tool for e-commerce environments. In Comments, we spent years managing large customer accounts in this sector.

These are prime examples of advertising on social networks:
Facebook Ads

They are the Facebook advertising system. Allow direct ads to own Facebook and also to the advertiser's website. The main advantage for your social network lies in the multiple possibilities of segmentation of a potential of more than 18 million users in Spain and more than 1,000 million in the worldwide audience. Among the factors that we will consider we are: sex, age, country and a wide range of interests. The most typical formats are:

    Social Ads: The "social ads" are the classic format of Facebook, whose location can be both Newsfeed (news section) and on the right side of our Timeline. After selecting the text and image to publish, we offer a bid for the ad based on two pricing models: CPM or CPC.
    Sponsored Ads: It is most advisable to increase the number of followers of a page. Basically, he is shown an advertising review the friends of a user who is already currently the follower of the advertiser's page on Facebook. With this method, it is easier to grow in the number of followers.

    Page Post Ads and Offers: Both Page Ads post as the format offers content feed and allow our fan page impact both fans of our website, and those who are not yet fans. Their ultimate goal is the generation of interactions with content by the user or, in the case of bids, achieving an exclusive sale or promotion through Facebook.

YouTube Ads

There are many advertising formats on YouTube, which can be useful to help your business get visualizations. In Commends all those seeking work can best work for each client resources:

    Channels: Customizing Youtube page.
    TrueView: video ads paid for the actual display. If the user skips the video, the impact has no cost. Linking them with Youtube account can send the user both Youtube channel or another one of your videos, such as to an external page, for example, your eCommerce contributing to convert these potential impacts on sales.
    In-Stream: graphic before or while the user is viewing the video ad.
    Mobile: Advertising on Youtube on smartphones and tablets.
    Homepage Ads: A creativity of your brand shown on the YouTube homepage for 24 hours.
    First Watch: Turn your ad in the first one you see most YouTube viewers regardless of the video you select.
    Display Ads: Display ads on the platform Youtube.

LinkedIn Ads

There are several advertising formats in this social network. The most characteristic is the Direct Ads (direct ads), although other graphics formats using B2B banner equally effective actions.

    Direct Ads: They are an excellent way to reach a professional audience (B2B) under a contracting model to CPC. Allow you to send an advertising message with a high level of segmentation, accompanied by a picture or video. Among the main features is the high degree of tuning with the target audience of the ad and can select variables such as sex, age, location, industry, profession, years old, function, and so on. Surely, this is the format more targetable advertising social networks.

Twitter Ads

The best-known formats Twitter Ads are:

    Promoted Tweets: a publication (tweet) Advertiser is displayed in the timeline of users or search section, whether or not these follow the brand being promoted.
    Promoted Trends: This consists of our product, service or term we want to publicize, figure among the trending topics on Twitter. It differs from other trends because it ranks first order, and is accompanied by an indication of "Promoted trend" or "promoted trend".
    Promoted Accounts Are prominent Twitter user accounts (usual companies), which are highlighted in the "Who to follow" and that increase the number of false guides of a particular account.

Tuenti Ads:

It is the Tuenti own advertising system. The most typical formats are:
    sponsored event: It is a very visual product as it is integrated into their own homepages user. Allows basic segmentation (gender, age, and location) and a multitude of creative possibilities.
    Welcome page with the reminder: Showing the user at the time when being loaded their profile and remain as a reminder (reminder) in the lower right of the news section side. They can be a static image or a video also. The message can be personalized based on sex, age, and the province of users and can also indicate the name of the message recipient.
    Tuenti Ads: They correspond to the "social ads" version of Facebook, the format is almost the same and its location is on the right side of the photo pages.

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